March 23, 2012

Central Parking Provides six months of free parking to Scion iQ drivers

Central Parking’s New York Region has recently partnered with Scion dealers across the NY metro area to promote the launch of the 2012 Scion iQ. Under the “iPark Freely” campaign, new iQ customers receive six free months of monthly parking at over 50 Central Parking locations across NYC, Jersey City, Newark, and Hoboken.

New Scion iQ customers are automatically enrolled in this program and qualify by simply activating their parking account within 60 days of their iQ purchase/lease date. The offer is valid for six consecutive calendar months of monthly parking and is available at select Central Parking locations. The free parking location is selected by the iQ customer during their account set-up.

“Through this promotion, iQ drivers save on monthly parking fees that can cost as much as $500 per month in the midtown Manhattan area,” said Vincent Raguseo, Vice President of Marketing at Central Parking. “This is another example of how Central Parking is working with partners to provide consumers with innovative value-add parking programs,” he added. Both Central Parking and Scion are currently promoting this offer through advertising displayed on city buses, on local radio DJ promotions, and NY Scion dealer-sponsored displays.

| Central Parking