May 21, 2012

Audi customers to get 4-year SiriusXM traffic subscription beginning with select model year 2013 vehicles

Sirius XM Radio and Audi of America today announced customers who purchase 2013 model year vehicles equipped with MMI Navigation Plus or MMI Navigation Plus with MMI Touch will receive a 4-year subscription to SiriusXM Traffic, giving drivers access to traffic speed and flow information along with accident information to assist in routing around congested areas.

“SiriusXM programming continues to enhance the Audi driving experience and now Audi drivers will find our innovative data services useful on the road every day,” said Larry Pesce, Group Vice President and General Manager, Infotainment and Advanced Audio Services, SiriusXM.

“Owning an Audi has always meant more than just driving, and our discerning customers demand the most technologically advanced vehicles available,” Johan de Nysschen, President, Audi of America. “We continually strive to innovate and give our customers the best in-vehicle experience, and we are excited to give our customers the opportunity to experience premium entertainment and data services such as SiriusXM satellite radio and SiriusXM Traffic.”

Audi of America will continue to give customers purchasing new Audi vehicles equipped with satellite radio a 3-month subscription to SiriusXM’s commercial-free music, plus premier sports, live news, talk and comedy.

| Audi